Author Question: Although a firm may receive hundreds of customer complaints pertaining to perceived service failures ... (Read 27 times)

viki

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Although a firm may receive hundreds of customer complaints pertaining to perceived service failures throughout a year, ultimately these service failures can be categorized into how many groups?
 a. Two
 b. Three
 c. Four
 d. Five

Question 2

Poor fit of secondary data is usually due to which of the following problems?
 a. Different units of measurement.
  b. Different class definitions.
  c. Age of the data.
  d. All of the above.
  e. None of the above.



kkenney

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Answer to Question 1

c

Answer to Question 2

d



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