Homework Clinic
Social Science Clinic => Business => Topic started by: luminitza on Jul 14, 2018
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The use of databases, electronic bulletin boards, online information services, and the Internet can assist marketers in
A) tracing buying behavior of customers.
B) determining where their product is in the product life cycle.
C) creating brand loyalty with their customers.
D) comparing their product with other products.
E) deciding when to implement a particular pricing strategy.
Question 2
At Silver Paper's company meeting in August, the owner states that the company will increase its sales of Christmas cards by 50 percent over last year's sales. This statement is called a(n)
A) goal.
B) mission.
C) strategy.
D) objective.
E) tactical plan.
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Answer to Question 1
A
Answer to Question 2
D