Homework Clinic
Social Science Clinic => Business => Marketing => Topic started by: Charlie on Jun 29, 2018
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Nike and its Vietnam factories provided an example of which of the following?
a. corporate advertising c. interviews and tours
b. event marketing d. buzz marketing
Question 2
Which of the following statements about pricing is true?
a. It cannot determine the long-term viability of an enterprise.
b. It should be determined in isolation from the other marketing mix elements.
c. It is a major competitive tool in meeting and beating close rivals and substitutes.
d. It is the only element in the marketing mix that produces fixed costs.
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Answer to Question 1
C
Nike has a policy of providing factory tours of its production facilities in Vietnam and other countries. It uses the tours to set the story straight about negative perceptions of its labor practices.
Answer to Question 2
C
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Correct answers!
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