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Author Question: In contrast to an ad's headline, what is the function of the body copy? a. To complete the story. ... (Read 302 times)

madam-professor

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In contrast to an ad's headline, what is the function of the body copy?
 
  a. To complete the story.
  b. To provide contact information.
  c. To clinch the sale.
  d. To reference the visual element.

Question 2

The best headline length is:
 
  a. Ten words or less
  b. Five words or less
  c. None of the choices
  d. Three words or less



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wergv

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Answer to Question 1

a

Answer to Question 2

c




madam-professor

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Reply 2 on: Aug 11, 2018
Great answer, keep it coming :)


tkempin

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Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

 

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