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Social Science Clinic => Business => Topic started by: K@ on Jun 4, 2019

Title: Consumers who always are on the lookout for novel products or services and who are first to try ...
Post by: K@ on Jun 4, 2019

Question 1

Differentiate between sacred consumption and profane consumption.

Question 2

Consumers who always are on the lookout for novel products or services and who are first to try something new are ________.
◦ early adopters
◦ laggards
◦ continuous innovation
◦ innovators

Title: Consumers who always are on the lookout for novel products or services and who are first to try ...
Post by: whitcassie on Jun 4, 2019

Answer 1

Sacred consumption occurs when consumers "set apart" objects and events from normal activities and treat them with respect. Profane consumption, in contrast, describes objects and events that are ordinary or everyday, they don't share the "specialness" of sacred ones.

Answer 2

innovators

Title: Consumers who always are on the lookout for novel products or services and who are first to try ...
Post by: K@ on Jun 4, 2019

Thank you!

Title: Consumers who always are on the lookout for novel products or services and who are first to try ...
Post by: whitcassie on Jun 4, 2019

Always glad to help...