In describing the intricacies of cross-cultural research, the authors of your text assert that it is not as simple as translating one's materials into an appropriate language, traveling to another culture, and conducting the experiment there.
Which of the following statements best captures the role of construals in making cross-cultural research very difficult to do?
a. The same experimental situation can have different meanings in different cultures.
b. People in different cultures differ on a number of personal characteristics.
c. There is variability among people, even within the same culture.
d. It is very difficult to translate some cover stories and dependent measures into some languages.
Question 2
Which is more important: basic or applied research?
a. Basic research, because as Kurt Lewin said, There is nothing so practical as a good theory.
b. Applied research, because this type of research is involved in solving social problems.
c. Neither are that important compared to experimental research, which can establish causality.
d. Both, because basic research allows for an understanding of psychological processes that can be used in applied research to solve social problems.
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