11 Chapters
TEST-BANK for
Technology Strategies for the Hospitality Industry
3rd Edition
Author(s): Nyheim, Connolly
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Sample Questions
  • Which of the following hotels isnotan example of one that uses VR (according to the text)?
  • Neil M. Gupta, the interview subject for this chapter, is currently a venture partner and founder of:
  • The Google Glass 1.0 prototype was an immediate hit when released.
  • The text states that there is a humanistic element to data and information.
  • According to the text, the business world is relatively forgiving and very tolerant of mistakes.
  • Predictive Analysis looks at your data to predict future events.
  • Yield management systems can generate higher gross margins on room revenues while restaurant menu ...
  • Restaurant menu management systems can generate higher gross margins on food items by substituting ...
  • The assessment must be limited to only those gross profits that are directly attributable to the new ...
  • The interview subject of this chapter, Melissa Maher, is Senior Vice President of Global Partner ...
  • Most organizations purchase applications and use it/amortize it for several years; as a result, the ...
  • Melissa Mayer, the interview subject of this chapter, is Senior Vice President of the Global Partner ...
  • An important concept to remember when analyzing a system's potential to increase gross profits is ...
  • In order for an IT system to generate a positive ROI, it must either reduce ________ or increase ________.
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