This topic contains a solution. Click here to go to the answer

Author Question: A counterbiasing technique is used with the expectation that two alternative phrasings of the same ... (Read 27 times)

Redwolflake15

  • Hero Member
  • *****
  • Posts: 569
A counterbiasing technique is used with the expectation that two alternative phrasings of the same question will yield a more accurate total response than will a single phrasing.
 
 Indicate whether the statement is true or false

Question 2

Describe how different functions in a business interact with marketing, and why they should understand marketing.



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

carlsona147

  • Sr. Member
  • ****
  • Posts: 341
Answer to Question 1

F
A split-ballot technique is used with the expectation that two alternative phrasings of the same question will yield a more accurate total response than will a single phrasing.

Answer to Question 2

- Accounting and finance need to understand the importance of marketing because the CEO does. With competition, you always need to be thinking about your customers.
- Salespeople understand marketing. They know that if their company makes products the customer wants, their job will be easier.
- R&D people appreciate marketing because they get jazzed when their inventions become popular. It doesn't take much marketing research to test concepts or prototypes and to veer an R&D path one way or another.




Redwolflake15

  • Member
  • Posts: 569
Reply 2 on: Jun 28, 2018
YES! Correct, THANKS for helping me on my review


shewald78

  • Member
  • Posts: 340
Reply 3 on: Yesterday
Excellent

 

Did you know?

You should not take more than 1,000 mg of vitamin E per day. Doses above this amount increase the risk of bleeding problems that can lead to a stroke.

Did you know?

The modern decimal position system was the invention of the Hindus (around 800 AD), involving the placing of numerals to indicate their value (units, tens, hundreds, and so on).

Did you know?

The FDA recognizes 118 routes of administration.

Did you know?

Hip fractures are the most serious consequences of osteoporosis. The incidence of hip fractures increases with each decade among patients in their 60s to patients in their 90s for both women and men of all populations. Men and women older than 80 years of age show the highest incidence of hip fractures.

Did you know?

Congestive heart failure is a serious disorder that carries a reduced life expectancy. Heart failure is usually a chronic illness, and it may worsen with infection or other physical stressors.

For a complete list of videos, visit our video library