Author Question: Category killers compete primarily on the basis of A) enormous product selection and sales ... (Read 80 times)

olgavictoria

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Category killers compete primarily on the basis of
 A) enormous product selection and sales expertise.
  B) low prices and enormous product availability.
  C) convenient locations and customer services.
  D) rock-bottom prices and moderate selections.
  E) one-stop shopping and product availability.

Question 2

Tori went to Sam's Wholesale Club to shop for a party she was hosting on the weekend. She knew that she could buy larger quantities of food items than she normally did, and they would also be much less expensive. She checked everything off her list and proceeded to the checkout lines. Passing a display of fresh flowers, she thought, Wouldn't those be nice for the party? She selected one of the bouquets and placed it in her cart. Tori has most likely engaged in ______ when selecting the food for her party, and ____ when selecting the flowers.
 A) limited decision making; impulse buying
  B) routinized decision making; impulse buying
  C) extended decision making; compulsive response behavior
  D) limited decision making; cognitive dissonance
  E) routinized decision making; compulsive response behavior



joewallace

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Answer to Question 1

B

Answer to Question 2

A



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