Which of the following statements is false regarding category strategy?
a. Companies, in the future, will look beyond cost, quality and delivery as purchase category strategy goals.
b. Companies will increasingly use value-focused sourcing approaches to evaluate how a supplier or group of suppliers may be utilized to gain competitive advantage for categories with high business impact.
c. There will be increasing use of value chain mapping, data analytics to better understand industry trends, cost modeling and scenario planning techniques to develop, evaluate, and select from purchase category strategy alternatives.
d. Establishing core competencies and capabilities has influenced the strategic planning process and category strategy development at most firms.
e. Groups of suppliers (versus supply networks) will become an increasing focus of purchase category strategies.
Question 2
Which of the following is not a trait of an emerging market?
a. High political stability
b. A low level of inflation
c. A high savings rate
d. All of the above are traits of an emerging market.
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