Author Question: There is automatic determination of copyright ownership unless the consultant and the client company ... (Read 41 times)

Charlie

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There is automatic determination of copyright ownership unless the consultant and the client company execute an agreement specifically assigning the copyright to the client company.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 2

A product differentiation strategy includes all of the following except:
 a. It is based on differences in physical characteristics.
  b. It is intended to get consumers to perceive a significant difference.
  c. It can require channel member cooperation in the way the product is displayed, sold and serviced.
  d. Prices to consumers may be higher.
  e. Gross profit margins will increase through the life of the product.



zenzy

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Answer to Question 1

True

Answer to Question 2

E



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