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Author Question: Examples of ethical issues in marketing include all the following except: a. the franchisor requires ... (Read 75 times)

jCorn1234

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on: Jun 29, 2018
Examples of ethical issues in marketing include all the following except:
 a. the franchisor requires the franchise to purchase low moving products in order to receive ship of other hot products
  b. reducing the size of a product package, the contents of the package and adjusting the price of the product to reflect the new (smaller) size.
  c. representing a product as the most current model when in fact a newer model is available
  d. the franchisor launches a system-wide advertising campaign for a product and mandates the price franchisees must charge for the advertised product.

Question 2

Managers find it relatively easy to maintain consistently high service quality.
 
 Indicate whether the statement is true or false


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Ddddd

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Reply #1 on: Jun 29, 2018
Answer to Question 1

B. No ethical issue is raised in the decision and following behavior identified in B above.

Answer to Question 2

F


jCorn1234

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Reply 2 on: Jun 29, 2018
Great answer, keep it coming :)

softEldritch

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Reply 3 on: Yesterday
Gracias!

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