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Author Question: The creative potential of rests in its ability to stimulate a theater of the mind, which allows a ... (Read 94 times)

Starlight

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on: Jun 29, 2018
The creative potential of
 
  rests in its ability to stimulate a theater of the mind, which allows a copywriter to
 
  create images and moods for audiences that transcend those created in any other medium.
 a. Internet
  b. television
  c. radio
  d. print

Question 2

With media clutter and fragmentation,:
 a. advertisers are developing a lack of faith in advertising alone.
  b. the probability of any one advertisement making a real difference has increased manifold.
  c. there are very few media choices available to advertisers.
  d. promotion options are no longer attractive to advertisers.


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kbennett34

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Reply #1 on: Jun 29, 2018
Answer to Question 1

c

Answer to Question 2

a


Starlight

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Reply 2 on: Jun 29, 2018
Great answer, keep it coming :)

kusterl

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Reply 3 on: Yesterday
YES! Correct, THANKS for helping me on my review

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