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Author Question: Which of the following about a nominal scale is FALSE? a. You are studying the product life cycle ... (Read 8 times)

karen

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on: Jun 29, 2018
Which of the following about a nominal scale is FALSE?
 a. You are studying the product life cycle phenomenon attempting to classify certain products into the following stages: introduction, growth, maturity, saturation, and decline. This represents nominal scaling.
  b. With a nominal scale, the numbers assigned to individuals or categories are arbitrary.
  c. The respondent's gender is an example of a nominal scale.
  d. Both a and b.
  e. a, b, and c.

Question 2

Which of the following statements about nominal scales is TRUE?
 a. The numbers identify the objects.
  b. The numbers order the objects.
  c. The median can be used as the measure of average.
  d. The mean can be used as the measure of average.
  e. Both a and c.


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Beatricemm

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Reply #1 on: Jun 29, 2018
Answer to Question 1

A

Answer to Question 2

A


karen

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Reply 2 on: Jun 29, 2018
YES! Correct, THANKS for helping me on my review

Dnite

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Reply 3 on: Yesterday
Excellent

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