Most research concerning the contentious environment in ...

[evelyn o bentley]

Most research concerning the contentious environment in advertising agencies places the ____ department in a central position as a focus of the conflict.
 a. creative c. media planning
  b. account service d. production

Question 2

A brand's positioning represents the key feature, benefit, or image that it stands for in the target audience's collective mind.
 
 Indicate whether the statement is true or false

[Leostella20]

Answer to Question 1

A

Answer to Question 2

T