« previous next »

Author Question: When Mobil positioned itself as the Friendly Serve station, it had a number of good reasons for the ... (Read 38 times)

krzymel

  • Hero Member
  • *****
  • Posts: 548
on: Jun 28, 2018
When Mobil positioned itself as the Friendly Serve station, it had a number of good reasons for the selection of its target market. Which one of the following is not one of them?
 a. The segment spent the largest amount of money at service stations.
  b. Mobil had the resources to provide the service that it promised.
  c. The segment was growing.
  d. The segment had the greatest number of people in it.

Question 2

Which of the following is NOT a common activity of a marketing research department?
 a. Determining the most efficient production sequences for a plant
  b. Identifying the most effective type of ad from several alternatives
  c. Assessing the impact(s) of changes in the marketing mix for a good marketing promotion
  d. Establishing sales territory quotas
  e. Both c and d are uncommon activities of the marketing research department.


beccamahon

  • Sr. Member
  • ****
  • Posts: 338
Reply #1 on: Jun 28, 2018
Answer to Question 1

D

Answer to Question 2

a


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
« previous next »
 

Did you know?

A headache when you wake up in the morning is indicative of sinusitis. Other symptoms of sinusitis can include fever, weakness, tiredness, a cough that may be more severe at night, and a runny nose or nasal congestion.

Did you know?

Many supplement containers do not even contain what their labels say. There are many documented reports of products containing much less, or more, that what is listed on their labels. They may also contain undisclosed prescription drugs and even contaminants.

Did you know?

Adult head lice are gray, about ? inch long, and often have a tiny dot on their backs. A female can lay between 50 and 150 eggs within the several weeks that she is alive. They feed on human blood.

Did you know?

The liver is the only organ that has the ability to regenerate itself after certain types of damage. As much as 25% of the liver can be removed, and it will still regenerate back to its original shape and size. However, the liver cannot regenerate after severe damage caused by alcohol.

Did you know?

More than 30% of American adults, and about 12% of children utilize health care approaches that were developed outside of conventional medicine.

Chromosome number is halved Chromosome number is halved
Relationship between the number of CAG repeats in a gene and the age of onset of Huntington disease. Relationship between the number of CAG repeats in a gene and the age of onset of Huntington disease.
When teenagers live in single-parent homes, a good relationship with grandparents is related to ... When teenagers live in single-parent homes, a good relationship with grandparents is related to ...
(a) The low-resolution signal has the same number of pulses as the engine has cylinders. (b) A ... (a) The low-resolution signal has the same number of pulses as the engine has cylinders. (b) A ...
Annual Mean Number of Days with Thunder Annual Mean Number of Days with Thunder
People with normal color vision see the number 29 in the chart; however, those who are color-blind c People with normal color vision see the number 29 in the chart; however, those who are color-blind c
Video: ribosome

For a complete list of videos, visit our video library