This topic contains a solution. Click here to go to the answer

Author Question: An example of _____ is an automobile manufacturer paying the expenses of a golf tournament. a. cause ... (Read 57 times)

Melani1276

  • Hero Member
  • *****
  • Posts: 516
An example of _____ is an automobile manufacturer paying the expenses of a golf tournament.
 a. cause related marketing
  b. cause-oriented sponsorship
  c. event sponsorship
  d. public relations shaping programs
  e. publicity reinforcement programs

Question 2

An endorser who is perceived as an expert on a given subject is more persuasive in changing audience opinions pertaining to his or her area of expertise than an endorser who is not perceived as possessing the same characteristic.
 a. True
  b. False
 Indicate whether the statement is true or false



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

potomatos

  • Sr. Member
  • ****
  • Posts: 338
Answer to Question 1

c

Answer to Question 2

True




Melani1276

  • Member
  • Posts: 516
Reply 2 on: Jun 28, 2018
Wow, this really help


lcapri7

  • Member
  • Posts: 350
Reply 3 on: Yesterday
Gracias!

 

Did you know?

Though newer “smart” infusion pumps are increasingly becoming more sophisticated, they cannot prevent all programming and administration errors. Health care professionals that use smart infusion pumps must still practice the rights of medication administration and have other professionals double-check all high-risk infusions.

Did you know?

Despite claims by manufacturers, the supplement known as Ginkgo biloba was shown in a study of more than 3,000 participants to be ineffective in reducing development of dementia and Alzheimer’s disease in older people.

Did you know?

Hyperthyroidism leads to an increased rate of metabolism and affects about 1% of women but only 0.1% of men. For most people, this increased metabolic rate causes the thyroid gland to become enlarged (known as a goiter).

Did you know?

Carbamazepine can interfere with the results of home pregnancy tests. If you are taking carbamazepine, do not try to test for pregnancy at home.

Did you know?

There are major differences in the metabolism of morphine and the illegal drug heroin. Morphine mostly produces its CNS effects through m-receptors, and at k- and d-receptors. Heroin has a slight affinity for opiate receptors. Most of its actions are due to metabolism to active metabolites (6-acetylmorphine, morphine, and morphine-6-glucuronide).

For a complete list of videos, visit our video library