« previous next »

Author Question: The _____ strategy consists of a manufacturer directing personal selling, trade advertising, and ... (Read 63 times)

mynx

  • Hero Member
  • *****
  • Posts: 555
on: Jun 29, 2018
The _____ strategy consists of a manufacturer directing personal selling, trade advertising, and trade-oriented sales promotion to wholesalers and retailers.
 a. forced channel
  b. push
  c. pull
  d. planned
  e. strategic channel

Question 2

The affective component of attitudes focuses on _____.
 a. feelings and evaluations
  b. beliefs
  c. knowledge
  d. behavioral tendencies
  e. information


soda0602

  • Sr. Member
  • ****
  • Posts: 313
Reply #1 on: Jun 29, 2018
Answer to Question 1

b

Answer to Question 2

a


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
« previous next »
 

Did you know?

According to the Migraine Research Foundation, migraines are the third most prevalent illness in the world. Women are most affected (18%), followed by children of both sexes (10%), and men (6%).

Did you know?

The eye muscles are the most active muscles in the whole body. The external muscles that move the eyes are the strongest muscles in the human body for the job they have to do. They are 100 times more powerful than they need to be.

Did you know?

IgA antibodies protect body surfaces exposed to outside foreign substances. IgG antibodies are found in all body fluids. IgM antibodies are the first type of antibody made in response to an infection. IgE antibody levels are often high in people with allergies. IgD antibodies are found in tissues lining the abdomen and chest.

Did you know?

The most common treatment options for addiction include psychotherapy, support groups, and individual counseling.

Did you know?

The human body's pharmacokinetics are quite varied. Our hair holds onto drugs longer than our urine, blood, or saliva. For example, alcohol can be detected in the hair for up to 90 days after it was consumed. The same is true for marijuana, cocaine, ecstasy, heroin, methamphetamine, and nicotine.

Sunlight consists of a spectrum of colors, visible here in a rainbow. Sunlight consists of a spectrum of colors, visible here in a rainbow.
Using concept maps as a learning strategy Using concept maps as a learning strategy
This five-wire mass air flow sensor consists of a metal foil sensing unit, an intake air temperature ... This five-wire mass air flow sensor consists of a metal foil sensing unit, an intake air temperature ...
Fermentations use a common strategy to regenerate oxidized NAD+ Fermentations use a common strategy to regenerate oxidized NAD+
Structure of a Triglyceride A triglyceride consists of three fatty acids attached to a glycerol back Structure of a Triglyceride A triglyceride consists of three fatty acids attached to a glycerol back
Personal Finance (5th Edition) (The Personal Series in Finance) Personal Finance (5th Edition) (The Personal Series in Finance)
Video: Contraction cycle of a sarcomere

For a complete list of videos, visit our video library