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Author Question: Suppose Thread's Corporation, an apparel manufacturer that specializes in casual clothing, decides ... (Read 84 times)

Pineapplelove6

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on: Jun 29, 2018
Suppose Thread's Corporation, an apparel manufacturer that specializes in casual clothing, decides to spend its entire advertising budget in three monthsMay, August, and December. What type of advertising schedule does Thread's use?
 a. continuous
  b. trade-off
  c. pulsing
  d. flighting
  e. concentrated

Question 2

Martin is a politically conservative person who respects authority and the status quo. He drives a high-end automobile and shops at expensive specialty shops. In terms of the VALS framework, Martin is a(n) _____.
 a. Maker
  b. Believer
  c. Achiever
  d. Experiencer
  e. Striver


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nikmaaacs

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Reply #1 on: Jun 29, 2018
Answer to Question 1

d

Answer to Question 2

c


Pineapplelove6

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Reply 2 on: Jun 29, 2018
Thanks for the timely response, appreciate it

chjcharjto14

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Reply 3 on: Yesterday
Gracias!

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