Amy is playing Need for Speed, which is a video game she plays on her Playstation 3 game console. During her races, she sees signage for various brands, such as McDonald's and other fast food restaurants. This is an example of _____.
a. advergaming
b. video emerging advertising
c. in-game advertising
d. virtual signage
e. electronic signage
Question 2
The NAD and NARB were established to _____.
a. sustain standards of truth and accuracy in national advertising to adults
b. eliminate federal and state regulation of advertising
c. uphold standards of taste and decency in national advertising to adults
d. punish national advertisers that violate standards of taste and decency in their ads
e. punish national advertisers that encourage children to demand products from their parents
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