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Author Question: Changing from cost-leadership strategy to differentiation strategy is an example of which of the ... (Read 121 times)

bucstennis@aim.com

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on: Jun 29, 2018
Changing from cost-leadership strategy to differentiation strategy is an example of which of the following?
 a. reassess marketing strategy c. reassess marketing tactic
  b. reassess marketing objective d. reassess marketing goal

Question 2

Increasing the advertising budget in order to have sufficient magazine advertisements is an example of which of the following?
 a. reassess the amount of resources allocated to the elements of the marketing communications mix c. reassess the objectives of the marketing communications mix
  b. reassess the tactics of the marketing communications mix d. None of the above.


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guyanai

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Reply #1 on: Jun 29, 2018
Answer to Question 1

A
Cost leadership and differentiation are examples of marketing strategies.

Answer to Question 2

A


bucstennis@aim.com

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Reply 2 on: Jun 29, 2018
YES! Correct, THANKS for helping me on my review

cpetit11

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Reply 3 on: Yesterday
:D TYSM

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