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Author Question: Which of the following refers to a relationship executed between two or more entities that seeks to ... (Read 73 times)

naturalchemist

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on: Jun 29, 2018
Which of the following refers to a relationship executed between two or more entities that seeks to establish an association between the entities for mutual benefits?
 a. corporate advertising c. corporate communications
  b. sponsorship d. product placement

Question 2

_____ marketing involves the marketer's investment in events or causes and is specially directed for the most part at sports events and cultural events.
 a. Ambush
  b. Custom
  c. Sponsorship
  d. Channel


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pangili4

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Reply #1 on: Jun 29, 2018
Answer to Question 1

B
Definition of sponsorship and event marketing

Answer to Question 2

C


naturalchemist

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Reply 2 on: Jun 29, 2018
Gracias!

peter

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Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

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