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Author Question: What are the steps involved in foreign market analysis? What will be an ideal ... (Read 31 times)

elizabeth18

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What are the steps involved in foreign market analysis?
 
  What will be an ideal response?

Question 2

Theories regarding international trade and investment are categorized into which two groups?
 
  A) classical and national
  B) firm-level and comparative
  C) nation-level and firm-level
  D) competitive and comparative



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bulacsom

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Answer to Question 1

When assessing foreign markets, firms must first assess alternative markets. This process involves considering market potential, levels of competition, the legal and political environment, and sociocultural influences. Then, the firm should evaluate the respective costs, benefits, and risks of entering each, and finally, select those that hold the most potential for entry or expansion.

Answer to Question 2

C




elizabeth18

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Reply 2 on: Jul 7, 2018
Thanks for the timely response, appreciate it


ultraflyy23

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Reply 3 on: Yesterday
Wow, this really help

 

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