Author Question: Consumers in developing, low-income countries typically evaluate their own-country products as ... (Read 26 times)

asd123

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Consumers in developing, low-income countries typically evaluate their own-country products as inferior to products from developed, high-income countries.
 
 Indicate whether the statement is true or false

Question 2

Consumers tend to use decision-making shortcuts when they:
 A) devote extra effort to process an information.
  B) are opportunistic.
  C) are less motivated.
  D) evaluate information critically.
  E) comprehend goal-relevant information.



nixon_s

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Answer to Question 1

T
Consumers from highly-developed countries tend, in general, to evaluate own-country products more favorably than products from other countries. The opposite is true for consumers in developing countries and newly-marketizing economies, who evaluate own-country products as inferior to products from developed countries.

Answer to Question 2

C



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