Author Question: Which of the following is NOT a benefit of being a social business? a. Content shared by a branded ... (Read 73 times)

james9437

  • Hero Member
  • *****
  • Posts: 568
Which of the following is NOT a benefit of being a social business?
 a. Content shared by a branded account is eight times more effective than content generated by employees.
  b. People are more likely to trust everyday employees than executives.
  c. Employee advocacy increases visibility, web traffic, and brand loyalty.
  d. Employee networks are much larger than a company's follower base.

Question 2

Which of the following is an example of cause-related marketing?
 a. A bank donating 10 to the March of Dimes every time someone opened a new account
  b. A brokerage firm sponsoring a golf tournament
  c. A music store underwriting a rock concert
  d. A sporting goods manufacturer supporting an environmental protection program
  e. All of these are correct.



cloudre37

  • Sr. Member
  • ****
  • Posts: 332
Answer to Question 1

a

Answer to Question 2

A



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
 

Did you know?

Many of the drugs used by neuroscientists are derived from toxic plants and venomous animals (such as snakes, spiders, snails, and puffer fish).

Did you know?

Certain rare plants containing cyanide include apricot pits and a type of potato called cassava. Fortunately, only chronic or massive ingestion of any of these plants can lead to serious poisoning.

Did you know?

Always store hazardous household chemicals in their original containers out of reach of children. These include bleach, paint, strippers and products containing turpentine, garden chemicals, oven cleaners, fondue fuels, nail polish, and nail polish remover.

Did you know?

A cataract is a clouding of the eyes' natural lens. As we age, some clouding of the lens may occur. The first sign of a cataract is usually blurry vision. Although glasses and other visual aids may at first help a person with cataracts, surgery may become inevitable. Cataract surgery is very successful in restoring vision, and it is the most frequently performed surgery in the United States.

Did you know?

The first war in which wide-scale use of anesthetics occurred was the Civil War, and 80% of all wounds were in the extremities.

For a complete list of videos, visit our video library