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Global Marketing ¦ Keegan, Green ¦ 8th Edition
Question List for "Global Marketing"
Pages:
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Views
Last post
Marketing
»
Licensing, joint ventures, minority or majority equity stake, and ownership are points along a ...
Started by
fasfsadfdsfa
59
Dec 2, 2019
Marketing
»
Japan's Fuji Photo Film Company invested hundreds of millions of dollars in the United States after ...
Started by
jake
84
Dec 2, 2019
Marketing
»
The driving force behind many of the business acquisitions is globalization.
Started by
jman1234
65
Dec 2, 2019
Marketing
»
Companies may move from licensing or joint venture strategies to ownership in order to achieve ...
Started by
Pineapplelove6
76
Dec 2, 2019
Marketing
»
In 2008, the largest merger and acquisition deal in the pharmaceutical industry, Roche's acquisition ...
Started by
mynx
44
Dec 2, 2019
Marketing
»
GM and South Korea's Daewoo Group formed a joint venture which helped Daewoo improve its ...
Started by
craiczarry
33
Dec 2, 2019
Marketing
»
The joint venture between Corning Glass and Mexican manufacturer Vitro failed primarily due to ...
Started by
EY67
37
Dec 2, 2019
Marketing
»
A lesson that can be learned from Anheuser-Busch's experience in Japan is that it is better to give ...
Started by
Tirant22
46
Dec 2, 2019
Marketing
»
A joint venture with a local partner represents a more extensive form of strategy that is similar to ...
Started by
clmills979
30
Dec 2, 2019
Marketing
»
Foreign direct investment figures reflect investment flows out of the home country as companies ...
Started by
Mr. Wonderful
97
Dec 2, 2019
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