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Marketing for Hospitality and Tourism ¦ Kotler, Bowen, Makens ¦ 7th Edition
Question List for "Marketing for Hospitality and Tourism"
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Last post
Marketing
»
________ is the most widely used method of primary data collection.
Started by
c0205847
77
Mar 24, 2019
Marketing
»
"Customers" who are in reality undercover employees of hotel management are called:
Started by
TVarnum
319
Mar 24, 2019
Marketing
»
CRM stands for:
Started by
Engineer
47
Mar 24, 2019
Marketing
»
This test is an example of:
Started by
javeds
44
Mar 24, 2019
Marketing
»
Which of the following is NOT a sampling decision that must be made?
Started by
Redwolflake15
40
Mar 24, 2019
Marketing
»
Secondary data:
Started by
notis
38
Mar 24, 2019
Marketing
»
If you are in a hurry to collect survey data, the worst method to use is:
Started by
james
113
Mar 24, 2019
Marketing
»
Which statement about guest comment cards is false?
Started by
jasdeep_brar
3,972
Mar 24, 2019
Marketing
»
The type of research used to gather preliminary information to help generate research hypotheses is called:
Started by
jparksx
94
Mar 24, 2019
Marketing
»
The single most important element in any hospitality information system is a process for:
Started by
bobthebuilder
135
Mar 24, 2019
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