Marketing

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The product concept holds that customers prefer existing products, and the job of management is to ... Started by jeatrice	1 Replies 128 Views	Mar 24, 2019 by smrtceo
In choosing among products, the guiding principle of most consumers is customer value the most ... Started by cookcarl	3 Replies 93 Views	Mar 24, 2019 by meganlapinski
The practical definition of a marketing manager is one of a person focused entirely on finding ... Started by Chelseaamend	1 Replies 81 Views	Mar 24, 2019 by morganmarie791
"Quality" could be defined as the features and characteristics of a product that bear on its ability ... Started by Jipu 123	3 Replies 368 Views	Mar 24, 2019 by irishcancer18
During recessions or oil shortages people rarely travel. Started by ssal	1 Replies 88 Views	Mar 24, 2019 by Alyson.hiatt@yahoo.com
The two main industries that comprise what we call tourism are the hospitality and restaurant industries. Started by colton	3 Replies 238 Views	Mar 24, 2019 by fdliggud
There is no current evidence to suggest long-term customers are more profitable than new customers. Started by jhjkgdfhk	1 Replies 333 Views	Mar 24, 2019 by janeli1
The simplest definition of marketing is delivering customer satisfaction at a profit. Started by beccaep	3 Replies 143 Views	Mar 24, 2019 by mceravolo
A market is only the set of actual, not potential, buyers who have transacted with a seller. Started by asd123	1 Replies 86 Views	Mar 24, 2019 by underwood14
The hospitality industry is the second largest employer in the United States. Started by bcretired	3 Replies 189 Views	Mar 24, 2019 by raili21
________ are highly loyal but not very profitable. Started by khang	1 Replies 103 Views	Mar 24, 2019 by mmj22343
The ________ describes a channel that stretches from raw materials to components to final products ... Started by kwoodring	3 Replies 80 Views	Mar 24, 2019 by scrocafella
The selling concept holds that consumers will not buy enough of the organization's products unless ... Started by storky111	1 Replies 128 Views	Mar 24, 2019 by ansleighelindsey
Under the product concept, marketing strategy focuses on making continuous product ________. Started by ec501234	3 Replies 248 Views	Mar 24, 2019 by xiaomengxian
The production concept holds that consumers will favor products that are ________ and highly ... Started by tnt_battle	1 Replies 70 Views	Mar 24, 2019 by javimendoza7
A company's ________ is the set of benefits or values it promises to deliver to consumers to satisfy ... Started by dollx	3 Replies 94 Views	Mar 24, 2019 by Ptupou85
________ is the act of obtaining a desired object from someone by offering something in return. Started by tsand2	1 Replies 141 Views	Mar 24, 2019 by asdfghjkl;
One of the biggest nonmonetary costs for hospitality customers is ________. Started by wrbasek0	3 Replies 704 Views	Mar 24, 2019 by fatboyy09
One of the biggest nonmonetary costs for hospitality customers is ________. Started by JMatthes	1 Replies 930 Views	Mar 24, 2019 by tdewitt
A product can be: Started by brutforce	3 Replies 119 Views	Mar 24, 2019 by CAPTAINAMERICA
The most basic concept underlying marketing is that of: Started by a0266361136	1 Replies 81 Views	Mar 24, 2019 by dreamfighter72
The two main industries that comprise the activities we call tourism are: Started by segrsyd	3 Replies 103 Views	Mar 24, 2019 by raenoj
Which of the following is NOT part of the four-p framework of marketing? Started by FButt	1 Replies 54 Views	Mar 24, 2019 by meow1234
The Forum Company found that the cost of retaining a loyal customer is just ________ percent of the ... Started by mcmcdaniel	3 Replies 166 Views	Mar 24, 2019 by mirabriestensky
It is wise to assess the customer's ________ value and take appropriate actions to ensure a ... Started by formula1	1 Replies 162 Views	Mar 24, 2019 by kingdude89