All of the following are true EXCEPT that people who have been influenced by the
a. central route experience longer-lasting attitude change.
b. central route are more likely to act consistently with their attitudes.
c. peripheral route are more likely to resist counter-persuasion.
d. peripheral route are more likely to change their minds again later.
Question 2
The ________ route to persuasion is to enduring attitude change as the ________ route to persuasion is to transient change.
a. central; systematic
b. peripheral; heuristic
c. central; peripheral
d. systematic; central
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