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Author Question: Profiling the audience means anticipating how both primary and secondary audiences will react to a ... (Read 130 times)

captainjonesify

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on: Jun 23, 2018
Profiling the audience means anticipating how both primary and secondary audiences will react to a message.
  Indicate whether the statement is true or false

Question 2

Outline the inductive pattern used when writing persuasive messages.


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sabina576

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Reply #1 on: Jun 23, 2018
Answer to Question 1

True

Answer to Question 2

AIDA comprises the four basic steps of the persuasive process, including gaining attention, generating interest, creating desire, and motivating action. The components are based on the AIDA model:

a) Attention: Get the receiver's attention.
b) Interest: Introduce the product, service, or idea, and arouse interest in it.
c) Desire: Create a desire by presenting convincing evidence of the value of the product, service, or idea.
d) Action: Encourage action.


captainjonesify

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Reply 2 on: Jun 23, 2018
Gracias!

matt95

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Reply 3 on: Yesterday
Great answer, keep it coming :)

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