Author Question: Survey research uses a predetermined list of questions, also known as a survey instrument, to ... (Read 221 times)

WWatsford · **on:** Jun 23, 2018

Survey research uses a predetermined list of questions, also known as a survey instrument, to collect a structured set of information from a selected audience.

Indicate whether the statement is true or false.

Question 2

In social media sources, social reviews provide anecdotal information about products you may be researching.

Indicate whether the statement is true or false.

ryhom · **Reply #1 on:** Jun 23, 2018

Answer to Question 1

Answer: True
Explanation: Survey research uses a predetermined list of questions, also known as a survey instrument, to collect a structured set of information from a selected audience.

Answer to Question 2

Answer: True
Explanation: In fact, research by NM Incite shows that 60 percent of all social media users review products and services online, and other consumers value these reviews as a source of information.