Author Question: Urging readers to act in the close of a proposal A) is an offensive, hard-sell tactic that should ... (Read 78 times)

Anajune7 · **on:** Jun 23, 2018

Urging readers to act in the close of a proposal

A) is an offensive, hard-sell tactic that should be avoided.
B) is acceptable if you know the audience well, but inappropriate for new clients.
C) is an effective and reasonable strategy.
D) generally works well, but never when responding to government RFP's.
E) is effective only when your text is organized in the direct approach.

Question 2

The introduction of a proposal should

A) summarize the solution to a problem.
B) explain the details of the solution.
C) identify the method to be used to solve the problem.
D) emphasize how the reader will benefit from the solution.
E) indicate what the job will cost.

honnalora · **Reply #1 on:** Jun 23, 2018

Answer to Question 1

Answer: C
Explanation: C) The close of a proposal is the final opportunity to convince the reader of the action proposed. A proposal is a persuasive document; as long as the close is oriented to the interests of the reader, urging action is an effective approach.

Answer to Question 2

Answer: A
Explanation: A) The introduction presents and summarizes the problem you intend to solve and your solution to that problem, including any benefits the reader will receive from your solution.