When a crisis hits, corporate communicators should
A) deflect blame to third parties.
B) reserve all comments for their favorite media outlets.
C) get top management involved immediately.
D) go into lockdown mode when asked questions.
E) minimize the amount of information given to the public.
Question 2
As soon as a crisis hits, companies should set up a news center for company representatives and the media. Best practices for the news center will include all of the following except
A) releasing contact information for everyone involved.
B) having trained personnel on site around the clock.
C) directing incoming inquires to a designated spokesperson.
D) providing complete information packets to the media as soon as possible.
E) issuing frequent updates.
A cheetah strangling an impala, Timbavati Game Reserve, South Africa
Demographic Crisis
Oil sands reserve in the world
The Energy Crisis