Author Question: In deciding to ask for specific information, researchers should ask which of the following ... (Read 42 times)

hbsimmons88

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In deciding to ask for specific information, researchers should ask which of the following questions?
 a. Is the question necessary?
  b. Can two questions be combined in one?
  c. Do respondents have the necessary information?
  d. Researchers should ask all the above.
  e. Both a and c.

Question 2

Access to the Internet and satellite TV allows greater numbers of consumers to see a marketing message, thus increasing its
 a. motivation.
  b. credibility.
  c. attention.
  d. reach.
  e. ability of consumers to process the information.



SAUXC

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Answer to Question 1

e

Answer to Question 2

D



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