What type of scale is the following? Indicate your overall ...

[ETearle]

What type of scale is the following?
  Indicate your overall opinion about Dell computers by circling one of the following categories:
  Very Bad Bad Good Very Good
  1 2 3 4
 a. Stapel scale
  b. Likert scale
  c. Temperature scale
  d. Graphic-rating scale
  e. Itemized rating scale

Question 2

The difference between the disconfirmation paradigm and the learning process is that in the disconfirmation paradigm, satisfaction and dissatisfaction are based on
 a. affective considerations.
  b. expectations.
  c. formal evaluation and feelings.
  d. performance.
  e. confirmation rather than disconfirmation.

[Anton]

Answer to Question 1

e

Answer to Question 2

C

[ETearle]

Thanks for the timely response, appreciate it

[epscape]

YES! Correct, THANKS for helping me on my review