Author Question: The time required for an adequate market test is often minimal. a. True b. False Indicate whether ... (Read 134 times)

codyclark · **on:** Jun 28, 2018

The time required for an adequate market test is often minimal.
a. True
b. False
Indicate whether the statement is true or false

Question 2

In order to gain a competitive advantage for a product or a service, marketers need to identify when attributes are
a. peripheral.
b. ideal.
c. diagnostic.
d. actual.
e. subliminal.