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Author Question: What is the primary difference between a Marketing Information System (MIS) and a Decisions Support ... (Read 124 times)

krzymel

  • Hero Member
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  • Posts: 548
on: Jun 28, 2018
What is the primary difference between a Marketing Information System (MIS) and a Decisions Support System
  (DSS)?
 a. Ease of use.
  b. Cost of implementation.
  c. A DSS uses software that allows managers to more fully utilize available information to assist in makingdecisions.
 d. The ability to produce standardized reports.
  e. Access to information in a corporate database.

Question 2

According to the TORA model, normative factors are NOT likely to affect the attitude-behavior relationship.
 
 Indicate whether the statement is true or false


HandsomeMarc

  • Sr. Member
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Reply #1 on: Jun 28, 2018
Answer to Question 1

c

Answer to Question 2

F


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