What is the primary difference between a Marketing Information System (MIS) and a Decisions Support System
(DSS)?
a. Ease of use.
b. Cost of implementation.
c. A DSS uses software that allows managers to more fully utilize available information to assist in makingdecisions.
d. The ability to produce standardized reports.
e. Access to information in a corporate database.
Question 2
According to the TORA model, normative factors are NOT likely to affect the attitude-behavior relationship.
Indicate whether the statement is true or false
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