Answer to Question 1
The marketing challenges associated with inseparability include the following:
The service provider is physically connected to the service.
The customer is involved in the production process.
Other customers are sharing the service experience.
Centralized mass production of services is difficult.
Suggested solutions to minimize the impacts of inseparability include:
the careful selection and thorough training of public contact personnel.
the management of customers to enhance their service experience.
the use of multi-site locations to overcome the difficulties associated with centralized mass production.
Answer to Question 2
False