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Author Question: Data collected on customer demographics, sales and customer service histories, and marketing ... (Read 164 times)

nautica902

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on: Jun 28, 2018
Data collected on customer demographics, sales and customer service histories, and marketing preferences and customer feedback can be easily accumulated through a _________ system and used to better understand customers and provide customized offerings to best serve their needs.
 Fill in the blank(s) with correct word

Question 2

Recent research indicates that follow-up sales efforts generate higher sales productivity when customers have already seen a company's products at a trade show.
 
 Indicate whether the statement is true or false


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Jadwiga9

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Reply #1 on: Jun 28, 2018
Answer to Question 1

customer relationship management (CRM)

Answer to Question 2

True


nautica902

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Reply 2 on: Jun 28, 2018
Great answer, keep it coming :)

tanna.moeller

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Reply 3 on: Yesterday
Excellent

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