Author Question: Reductions in the size of the customer base and increased usage of supply chain management have led ... (Read 97 times)

Zulu123

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Reductions in the size of the customer base and increased usage of supply chain management have led to:
 A) decreased levels of buyer-seller interaction.
  B) lower levels of service expectations by buyers.
  C) poor risk management.
  D) development of short-term buyer-seller relationships.
  E) buyers and sellers being more interdependent.

Question 2

The successful implementation of value-based strategies requires close coordination between the _____ and _____ units in the firm.
 A) product
  B) sales
  C) service
  D) all of the answer choices.
  E) both sales and service.



shaquita

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Answer to Question 1

E

Answer to Question 2

D



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