Firms that quickly and intelligently seize global opportunities can secure which of the following forms of competitive advantage?
A) Cost advantage.
B) Market access advantage.
C) Capabilities advantage.
D) All of the answer choices.
E) Both cost advantage and market access advantage.
Question 2
Rather than modifying the firm's product offerings from country to country, ____ strategy requires a patient, long-term campaign to enter every significant foreign market while maintaining and leveraging the company's unique strategic position.
A) a global
B) an exporting
C) a joint venture
D) a licensing
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