Author Question: When companies such as eBay and Starbucks first became popular, they relied on ________ instead of ... (Read 97 times)

Chloeellawright · **on:** Jun 28, 2018

When companies such as eBay and Starbucks first became popular, they relied on ________ instead of traditional advertising to increase their brand notoriety.
a. marketing-oriented public relations
b. reactive MPR
c. sponsorship marketing
d. ambush marketing

Question 2

In our culture, crossed arms is often an indication of defensiveness.

Indicate whether the statement is true or false