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Author Question: A mom-and-pop store that wants to make a personal and intimate connection with its potential ... (Read 65 times)

londonang

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on: Jun 28, 2018
A mom-and-pop store that wants to make a personal and intimate connection with its potential neighborhood clientele would be best suited to advertise in what medium?
 a. newspaper
 b. radio
 c. magazine
 d. television

Question 2

When using the multi-attribute model for evaluating suppliers and products, buyers must remember to:
 a. contact all potential solution providers.
  b. include all the benefits associated with the various solution alternatives.
  c. apply weights, indicating relative importance, to the desired characteristics.
  d. interview all solution providers.
  e. include only those solutions with multiple attributes (i.e., multi-attribute).


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dlook33

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Reply #1 on: Jun 28, 2018
Answer to Question 1

b

Answer to Question 2

C


londonang

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Reply #2 on: Jun 28, 2018
Thank you :)


dlook33

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Reply #3 on: Jun 28, 2018
Happy to help you


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