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Author Question: Coding is the process of assigning a numerical score or other character symbol to previously edited ... (Read 155 times)

TVarnum

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Coding is the process of assigning a numerical score or other character symbol to previously edited data.
 
 Indicate whether the statement is true or false

Question 2

The ad for the new Swiffer mini-vacuum shows a mother cleaning up after small children and then removing the sticky pad after she is done and throwing it in the garbage. Because this ad is describing a product that has never been used before, it is an example of influencing:
 a. primary demand.
 b. brand switching.
 c. usage expansion advertising.
 d. the salience of the brand.



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lkanara2

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Answer to Question 1

true

Answer to Question 2

a





 

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