Author Question: When selling oxygen, nitrogen, and argon, Airgas sales team members focus on vendor reduction and ... (Read 81 times)

Lobcity · **on:** Jun 28, 2018

When selling oxygen, nitrogen, and argon, Airgas sales team members focus on vendor reduction and process cost reduction for their customers in order to better provide solutions to customer problems. This is an example of:
a. self-assessment selling.
b. stimulus-response selling.
c. problem-solution selling.
d. consultative selling.
e. transaction-oriented selling.

Question 2

Which technique uses two alternative phrasings of the same question for respective halves of a sample to elicit a more accurate total response than would a single phrasing?
a. split-ballot technique
b. test-retest technique
c. double-barreled technique
d. split-half technique