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Author Question: ________ is a financially prudent way of offsetting a competitor's effort to obtain an advantage ... (Read 13 times)

Frost2351

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on: Jun 28, 2018
________ is a financially prudent way of offsetting a competitor's effort to obtain an advantage over your company or brand.
 a. Ambushing
 b. Customizing
 c. Image matchup
 d. Sponsorship

Question 2

A differentiated demand schedule for a product:
 a. means that competitive products are viable alternatives for each other in the mind of the consumer.
 b. implies a unique product with no competitive offerings.
 c. means that products have perceived differences that allow more price flexibility.
 d. means that alternate media, Internet, and print advertising are required to set a product. apart from its competition.


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GCabra

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Reply #1 on: Jun 28, 2018
Answer to Question 1

a

Answer to Question 2

c


Frost2351

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Reply #2 on: Jun 28, 2018
Thank you :)


GCabra

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Reply #3 on: Jun 28, 2018
Happy to help you


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