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Author Question: Jessica is drafting a marketing plan. The executive summary of her plan should be no longer than one ... (Read 74 times)

geodog55

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on: Jun 28, 2018
Jessica is drafting a marketing plan. The executive summary of her plan should be no longer than one page.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 2

If the analysis predicts several continuous dependent variables with several categorical independent variables, the appropriate statistical technique is ____.
 a. multiple regression
  b. multiple discriminant analysis
  c. conjoint analysis
  d. MANOVA


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matt95

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Reply #1 on: Jun 28, 2018
Answer to Question 1

True

Answer to Question 2

D


geodog55

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Reply 2 on: Jun 28, 2018
Wow, this really help

mohan

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Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

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