Author Question: The utility created through the basic marketing activities is known as place utility. Indicate ... (Read 198 times)

karateprodigy

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The utility created through the basic marketing activities is known as place utility.
 
 Indicate whether the statement is true or false

Question 2

If the inner/middle pricing choice between two extremes looks particularly attractive, we call this the
 a. reference.
  b. median.
  c. compromise.
  d. average.



Bigfoot1984

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Answer to Question 1

False

Answer to Question 2

c



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