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Author Question: Each of the following is an example of qualitative data EXCEPT: a. Why do people buy the product? ... (Read 28 times)

jerry coleman

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Each of the following is an example of qualitative data EXCEPT:
 a. Why do people buy the product?
  b. How is the brand perceived?
  c. How do customers use products?
  d. How do customers talk about the product?

Question 2

The primary purpose of a usability test is to:
 a. ensure that the site works properly to assure good customer experience.
  b. give programmers the data they need to produce a usable site.
  c. help marketers estimate the volume of sales the site will produce.
  d. All of these are correct.



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bblaney

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Answer to Question 1

c

Answer to Question 2

a




jerry coleman

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Reply 2 on: Jun 28, 2018
Excellent


lindahyatt42

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Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

 

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