Author Question: One criticism of advertising is that it creates and perpetuates stereotypes. Indicate whether the ... (Read 20 times)

nevelica · **on:** Jun 28, 2018

One criticism of advertising is that it creates and perpetuates stereotypes.

Indicate whether the statement is true or false

Question 2

Which method of data collection has traditionally produced the lowest response rates?
a. Personal interviews in homes
b. Telephone surveys
c. Mail surveys
d. Personal interviews in shopping malls
e. All of these produce roughly equivalent response rates.